OVERTURISM: MAIN CAUSES, IMPACTS, AND SUSTAINABLE DESTINATION MANAGEMENT STRATEGIES
Keywords:
Overcrowding, Sustainable tourism, management of destinations, tourism impacts, capacity, visitor control, residents.Abstract
Overtourism is now or will soon be a serious challenge for tourism destination (mainly in urban areas, close to beaches, and cultural attractions) to some extent. Overtourism might arise when: people and the pressures of tourism exceed the capacity of the destination or where the quality of life of community and traveler are negatively affected. In order to seek causes and impacts of the over-swelled tourism and reveal measures for sustainable development of tourism, there are several sustainable tourism or destination management approach can be found from the practice. In general, this article discovers that, key drivers of overtourism are buoyant long-haul low cost air transportation, proliferation of short-term rentals, metastasizing of destination via social media, seasonality and deficient tourism management practices, while outcomes include 'traffic chaos, growing deterioration of local environment, high load on public infrastructure, soaring housing prices, dislocation of local residents, diminishing authentic destination culture, constrain in tourism experience. And, the article has also noted some management strategies to be used in sustainability -traffic flow regulation, spatial and seasonal dispersion, restriction on short-term rentals, strategic planning, community development, environmental conservation and big data driven sustainability management system. In synthesis, only the combination of improvement in economic performance and simultaneously promotion of social and environmental good can be achieved, instead of just multiplying the number of visitors.
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References
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